How do you live Fun First? Here at bigtruck brand we believe in having the most fun. What exactly does it mean to live fun first you may ask? Who else could answer better than one of our rad customers. Our love of putting smiles on people’s faces when they get their new hat is something that keeps us motivated everyday. We'd like to recognize one of our many amazing customers, Keith White. We asked Keith how he lives fun first, and he even shared some of his incredible photos from his recent trip to Norway!